A ppt i designed for a group presentation in my digital marketing course at hec montreal mba 2010. We integrate corporate social responsibility in business and operations our csr strategy is centered around four pillars: environment, customer experience, human resources, local.
Air france plays on its french air france updates its marketing using its french characteristics as a a digital strategy has also been employed and.
Group executive committee vice-president strategy and innovation at air france-klm - several international positions in strategy, sales & marketing.
Air france klm company profile - swot analysis: air france-klm recorded positive results in 2015 in terms of revenues strategy, marketing.
Brandimage developed a brand identity program for all customer touchpoints based on air france’s focus on providing a pleasurable and elegant travel experience. Air france, one of the world’s largest airlines, has a history in aviation going back nearly a century as part of the air france – klm group.
Analysis of a business report for air france teaming up the guy from it with the crm guy from marketing air france-klm is pursuing a strategy of customer. Air france-klm, europe´s largest airline, said it was achieving cost benefits from the co-ordination of its international sales and station organizations abroad faster than forecast.